Omnichannel Strategy

Innovate your business with integrated omnichannel strategies, reports and trends that can help you deliver a frictio...

Small Business Enterprise All

A woman sits on an orange couch using her phone to shop online for holiday gifts

Small BusinessCommerce

Omnichannel customer behavior: Understanding hybrid shoppers and how to win them

Quick answer: An omnichannel customer shops online, in store, and everywhere in between, expecting each step to feel connected and consistent. Meeting their expectations helps you stay competitive because these customers typically spend more, return more often, and reward brands that make their journey smooth.

AuthorPayPal Editorial Staff

Customer making in-person payment using Verifone terminal.

EnterpriseCommerce

NRF 2026 Recap: Redefining Retail Payments for an Omnichannel World

At NRF 2026, one message stood out across the show floor: omnichannel is no longer aspirational but expected. Customers don’t think in channels and retailers can no longer afford systems that do.

AuthorPayPal Editorial Staff

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Small BusinessCommerce

Omnichannel retail strategy: Tips to achieve success with a streamlined shopping process

AuthorPayPal Editorial Staff

Aug 19, 2025Article8 mins read

EnterpriseCommerce

What is unified commerce? Tips + benefits for your business

AuthorAshtynn Baltimore

Jul 23, 2025Article3 mins read

Small BusinessCommerce

What are omnichannel payments? A low friction transaction guide

AuthorPayPal Editorial Staff

Jul 14, 2025Article5 mins read

Small BusinessCommerce

Your guide to creating a multi-channel selling strategy

AuthorPayPal Editorial Staff

Feb 12, 2025Article9 mins read

Small BusinessCommerce

Omnichannel marketing tips for small businesses

AuthorPayPal Editorial Staff

Aug 27, 2024Article3 mins read

Small BusinessCommerce

Mastering the art of omnichannel shopping experiences for seamless customer journeys

AuthorPayPal Editorial Staff

Apr 26, 2024Article3 mins read

EnterpriseCommerce

Retail payment solutions for the next generation

AuthorPayPal Editorial Staff

Dec 22, 2021Article7 mins read

EnterpriseCommerce

C360 video series: End-to-end customer engagement and growth through seamless omnichannel experiences

AuthorPayPal Editorial Staff

Nov 12, 2021Article

EnterpriseCommerce

“Acquiring, engaging & protecting new digital customers in a post-pandemic world” virtual keynote

AuthorPayPal Editorial Staff

May 15, 2021Article1 mins read

EnterpriseCommerce

Unlocking new sales channels

AuthorNeil Patel

May 12, 2021Article4 mins read

Small BusinessCommerce

Is translating your website enough for your international customers? Find out

AuthorPayPal Editorial Staff and BigCommerce

Nov 22, 2019Article4 mins read