Help your business to thrive

May 28 2024 | PayPal editorial staff

Running your own business can be rewarding. Here is an inspiring case study. 

It all started when Wayne Bower was invited to a fancy dress party and went as a Jedi – the main protagonists in the Star Wars universe.

He started Jedi-Robe.com, offering a single box of goods on eBay. Today, Jedi-Robe.com is an expanding, successful business employing 12 staff.

The main site sells Star Wars costumes and toys worldwide, while 8 others cover franchises like Star Trek and Harry Potter. 6 sites are international and 3 target the US.

“Geographical boundaries never crossed my mind,” Bower adds. “From the very beginning, that one box of goods was available to the world.”

To reach more customers, Jedi-Robe.com uses platforms like eBay, Amazon, Etsy and Play.com and offers helplines in multiple languages.

“It didn’t take very long for me to realise how much my customers trusted PayPal. And I quickly saw that my customers then trusted me – because I offered PayPal.”

Read the Jedi Robe story here.

The contents of this site are provided for informational purposes only. The information in this article does not constitute legal, financial, IT, business or investment advice of any kind and is not a substitute for any professional advice. You should always obtain independent, professional accounting, financial, IT and legal advice before making any business decision.

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